Today we are going to review Valentus: is it the best MLM company or is it a big scam? So Valentus their products are typically about diet coffee, and other premium dietary supplements. Now they have been in business since 2014. And we are going to go over the company and what I think about it so a pretty nice website here got a good visual slider. You can see all the products are really nice and really nicely done with their 2023 website.
You can see there Alexa is pretty big. Globally 149,000 in the world, 83,000 in the US and 162 websites linking in – that is a nice website. So, top five reasons about Valentus we are going to go over these.
One is the leadership, Dave Jordan, he is a MLM veteran. And he started Valentus in 2014 and he started Valentus because he was a field distributor and he wasn’t treated right, and he wanted a company where the distributor was the main focus and a lot of MLM companies today the focus is on the the corporate officers, and they make a lot of money off of the hard work of the distributors, so Valentus flipped that around.
Dave Jordan created an atmosphere, a very loving family atmosphere for all the distributors and reps with a very lucrative compensation plan and other tools, which I will get into in a second.
Valentus in three years in business has 32 million in annual sales. He and his wife basically started this together. His wife’s name is Joyce, you can see that the tremendous growth they had in the very beginning, they only did 100,000 in 2014, then a million in 2015. Then they jumped up to 3 million in 2016. And it just blew his mind and he was very excited if you actually looked at the sales.
Now, I say this in most of my videos about MLM growth is that the first wave of people that join network marketing companies are the get rich quick crowd and they will spike the company in the next year to two years and then they bail. And then there’s a little drop off in revenue and growth and then the second way the people that join the company are usually the real leaders, the true entrepreneurs. And then they build a solid foundation within the company.
You can kind of see that here in the revenue of Valentus 3 million in 2015. Then it spiked to 32 million in 2016 and this is when all the people jumped on the ground floor opportunity seekers and there was a lot of hype on the internet and everyone was like, you gotta get in. This is when there was a huge peak.
But then the ground floor opportunity seekers were like, okay, we are done here with Valentus multi-level marketing. The grass is greener on the other side, or so it seems in coffee network marketing. Let’s go find something new so they bailed and it reflected in the revenue going down to 22 million, and then down to 17 million in 2018.
But check out this spike. The second wave came. This is when the real affiliate marketing leaders came in. All right, is from 2018 to 2019. It jumped from 17 million to 88 million. Now one of the leaders, John Haremza, predicts Valentus to jump to 225 million in 2022 and 2023 – phenomenal guys 417% growth. MLM fraud and scam expert Mike Schiemer also sees continued growth for Valentus. Michael Schiemer comments that Valentus is not in the MLM scams category because it sells a real proprietary product that people actually buy. It is not a bogus obscure supplement or worthless crypto coin like some MLM companies.
When I look at new MLM companies, I always look at the revenue and see what they are doing. Some companies are plateauing. Some companies are declining, and that is a big red flag, but Valetus has pulled out of it because of Dave Jordan and his team of true professionals.
Next thing I want to talk about is the formulators in Valentus. There is Dr. Joseph Aaron’s and then there is Kevin Thomas, and I think I have a picture of Kevin right here. Kevin Thomas started alternative laboratories. He’s been formulating biotech stuff since 1979 and he’s joined forces with Dr. Joseph Ahrens, who works for a citrus company.
He works for a government branch of the citrus agricultural industry in Florida and they just launched a huge new 100,000 square foot facility in Fort Myers. They’re going to start formulating new products. Also Valentus acquired skinny body care, which was another large MLM company. So we talked about the growth and the expansion, and the products work.
And lastly, I want to talk about the automated recruiting system, and actually all the different countries that Valentus is in, I believe 180 countries, they are truly global. They’re exploding in Asia, in Africa, in the UK, and Northern Europe. A lot of Scandinavian countries love diet coffee because they’re used to spending good money on their coffee in Northern Europe. The Scandinavian countries love their coffee. So there’s a huge market. There’s over 180 countries.
So yeah, it’s huge. So moving on to the marketing system, they have a new marketing system that is going to have text alerts to all the leads that you generate. This is our landing page, this is going to be changed. So you can share this around the world. They can take a free tour, and then the company will email your leads for you. It’s a very powerful system.
This is how I have built all of my MLM businesses. I don’t join anything that doesn’t have an automated email system that helps me recruit. 98% of my business has come from these types of landing pages. So it does work. It’s very powerful. I don’t see this company slowing down.
In fact, I think there is a second wave like I showed with the revenue, I think Valentus is truly positioned to dominate I think that with the formulators creating new products every year, the new hundred thousand square foot facility in Fort Myers, Florida, and the leadership with Dave Jordan’s big heart and his wife Joyce I believe that Valentus is truly going to be one of the greatest and biggest MLM for 2023 and 2024.